ITV interviewer Damon Green blogs about how it came about here:
"...it isn’t until our shot has been checked by all three press officers – all peering into our viewfinder and offering helpful advice about framing and depth of field (a term they turned out not to understand, as my cameraman Peter Lloyd-Williams triumphantly established) that we turn to the topic: `What questions are you going to ask?’
I hate being asked that. Partly, because it is none of their business. But mostly, if I am honest, because I don’t really know. I don’t have an interview `technique’, and this lack of technique has been honed constantly since my earliest days of not using it at the Bermondsey News. Its absence never troubled me until yesterday. You see, getting a `grab’ for a television report is a simple enough business. You say the first thing that comes into your head. The interviewee responds with the first thing that comes into his head. And you take it from there. Almost like, well, a conversation.
But when your interviewee has only one answer, and repeats it back to you whatever you say, things go downhill very fast...
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